Home remodeling is booming and real estate agents are increasingly stepping in to support homeowners navigating renovation projects. With more people choosing to stay in their homes longer and leverage equity for upgrades, remodeling has become less about moving and more about maximizing lifestyle and value.
Whether clients are updating a 40-year-old property, preparing to sell, or simply modernizing their space, real estate professionals have a unique role to play.
Guiding Renovations with Resale in Mind
“Real estate agents see hundreds of homes. They know what features matter most and what buyers expect,” says Angie Hicks, co-founder of Angi. Agents can help homeowners avoid over-improving and focus on upgrades that truly add value.
The National Association of REALTORS®’ Remodeling Impact Report highlights the top interior projects for resale:
- Refinishing hardwood floors: 147% of cost recovered
- Installing new wood flooring: 118%
- Upgrading insulation: 100%
- Basement and attic conversions: 75%–86%
- Kitchen and bathroom remodels: Up to 75%
Exterior upgrades like new roofing or garage doors also offer a 100% return at resale.
Connecting Homeowners with Trusted Pros
One of the biggest stressors in remodeling? Finding the right contractor. According to Houzz, 33% of homeowners say this is their biggest challenge. Agents who can connect clients with reliable plumbers, electricians, carpenters, and project managers become invaluable resources and build long-term trust.
Staying on Top of Trends
Homeowners often ask agents what finishes, styles, or features are trending. According to Houzz, the most popular remodeling projects in 2025 focus on kitchens, bathrooms, and outdoor spaces.
In kitchens, white or wood-tone shaker cabinets, quartz countertops, and brushed nickel finishes are top choices. Bathrooms lean toward wood vanities, quartz surfaces, and bold accent walls. Outdoors, composite decks, outdoor kitchens, and smart lighting upgrades are on the rise.
Real estate agents don’t need to manage the remodel but they can certainly guide homeowners to make smarter choices that boost comfort and future value. Being a remodeling ally might just be the next big value-add in real estate. Need help with what you should do to get your home ready for sale? Contact me today, let’s talk!
